WESC

WeSC is a Swedish clothing brand founded in 1999 by a collective of skaters, boarders and clothing addicts working towards the same ideal. WeSC has an enviable list of what it calls ‘WeActivists’: musicians, skateboarders, snowboarders, and anyone leading their subculture. Throughout the years, WeSC has made numerous exclusive collaborations and limited editions with renowned brands and artists, such as Adidas, Absolut Vodka, Nokia, Smart and the Andy Warhol Foundation, RZA, Skrillex, Axwell, Beny Fairfax, Jason Lee, Arto Saari, Galantis and more.

Carolina Gahn and Gahn Fishing PR served as the Global PR Manager for WeSC for two years. They successfully launched the WeSC women’s collection by high-end designer duo Altewai/Saome, resulting in a 300% increase in PR presence online and offline from the previous year. Carolina's networking skills also allowed her to introduce her esteemed friends, artist Kanye West and Virgil Abloh, to WeSC. She secured a cover story on Kanye West for WeSC's own magazine, "We Are the Superlative Conspiracy," which received global attention and solidified WeSC's status as an iconic brand for the younger generation. Gahn Fishing also hosted parties and press events in New York, Berlin, Los Angeles and Copenhagen with the WeSC marketing team.

Follow WeSC for more info.